Wellness Partners

Best Workout Programs to Get Inspired By

Last Updated Oct 28, 2024

Time to read: 9 minutes

No one can deny the many benefits of regular exercise—for both the body and the brain, physical activity can make all the difference in life. It’s easier to manage weight, lowers your risk of disease, provides you with more energy for your day, strengthens your muscles and bones, and helps with both your cognitive health and your mental health. It almost sounds too good to be true!

But ‘good’ is not the same as ‘simple’. Creating a workout routine is difficult for a lot of people—preexisting health conditions, busy schedules, and lack of resources can make exercise feel like a far-fetched goal.

Helping people overcome that hurdle with specialized fitness programs can help fitness providers pull ahead of the competition. Programs at the gym are great for increasing member loyalty and growth while providing real resources for people who need support. Here’s what you need to know about offering them!

Why Create a Workout Program?

A workout program is more than a facility somebody can use — it’s a resource created to help them take action. After all, change is easier when there’s a set goal and plan to get you there. The best workout programs usually offer these primary attributes and benefits:

Simplicity. A workout program does the decision heavy lifting so people can focus on lifting something heavy — or running, or stretching, or doing whatever it is that’s helping them break a sweat! Life is busy and people have to make choices all day long. Having an exercise program lets them make one decision — to workout — instead of making a series of decisions about what move to do or what weight to lift next.
Motivation. Just because we know we need to move our bodies doesn’t mean we always feel like exercising. Programs provide a dual dose of motivation through accountability and confidence. It helps people be accountable to themselves by being accountable to a community and trainers, too. People working within a program can rely on their trainer’s expertise, giving them confidence in the plan.
Variety. Boredom can be a real obstacle in the gym. It’s good to be consistent, but you also need to be able to try new things or adjust your workouts as your health needs evolve. The best workout programs are also going to offer people some customizable options that give them a range of effective workouts for their fitness goals.

All in all, workout programs are a great way to make the entire gym experience worth investing in a membership and offer a lot of useful tools to people!

Benefits of Online Workout Programs

Online workout programs are also gaining traction in the fitness industry, allowing people can find all kinds of workouts and trainers to support their health goals at home. If you’re a gym owner, you don’t have to think of online workout programs as competition. Instead, consider rolling out virtual fitness programs, incorporating them into your business to access benefits like:

Accessibility. Everyone’s busy and looking for convenience, so gyms that are creating online fitness classes and engaging with a fitness community online are providing resources that their members can really utilize.
Variety. There are all kinds of classes, apps, videos, and strategies that people can find in an online fitness program, which is great for those that want to personalize their fitness and create a plan that works for their goals and their schedule. There really is something for everyone!
Cost-effective. Online fitness programs can also be a really affordable option since they don’t require the same amount of equipment or resources to facilitate.

Of course, some people really need the environment of an in-person studio or class, so online workout programs aren’t for everybody. The gym also has a huge supply of equipment and space for people, so some people may need the physical space that comes with a gym membership. That said, the most useful gyms can give their members the best of both worlds with their membership and offer a mix of live virtual classes, and instructors that offer both in-person and online instruction.

Best Workout Programs of 2023

Whether you want to recommend a certain program to your patrons or you want to design your own, here are some of the top workout programs out there!

Nike Training Club

Nike is not just a huge athletic clothing brand. The Nike Training Club is a free program that offers all kinds of workouts, including strength training, HIIT, yoga, cardio and running, and more. You can also customize your fitness plan using your goals and the app’s recommendations based on those goals. This platform is probably best suited for people who understand fitness and can easily follow a video or training exercise.