How Upgrade Is Making Wellbeing More Personal with Wellhub

Wellbeing looks different for everyone. For some people, it starts with a fitness class after work. For others, it means building healthier habits, making time for mindfulness, improving sleep, or finding more emotional support in the middle of a busy week.

At Upgrade, that understanding has long been part of the company’s culture.

Throughout the year, Upgrade supports team members through intentional wellbeing initiatives, including quarterly wellness challenges and virtual sessions focused on physical, emotional, and financial wellbeing. These programs reflect a simple but important belief: when people have more ways to care for themselves, they are better equipped to thrive at work and in life.

As Upgrade looked to the next stage of its wellbeing journey, the team saw an opportunity to make those efforts even more accessible, flexible, and easy to engage with.

That is where Wellhub came in.

A natural next step in Upgrade’s wellbeing journey

Before launching Wellhub, Upgrade was already investing in wellbeing in meaningful ways. The company had programs in place, a clear commitment to employee care, and a strong foundation to build from.

The next step was finding a way to bring more wellbeing options to more people, while making it easier for employees to participate in the programs Upgrade was already creating.

Wellhub’s holistic approach helped make that possible.

With Wellhub, Upgrade team members can access fitness, mindfulness, nutrition, sleep, emotional wellbeing, financial wellness, and healthy habit-building resources in one place. The platform also helps simplify how wellness challenges are created, hosted, and joined, making it easier for Upgrade to scale its existing initiatives and for employees to take part.

As April Bacsafra, Program Manager, Employee Engagement, shared, “Wellhub’s holistic approach to wellbeing meant we could expand Upgrade team members’ access to fitness, nutrition, and financial wellness resources. The ability to create and host these challenges directly on the Wellhub platform made the partnership feel like a natural fit.”

Early momentum from month one

The response from Upgrade employees was strong from the start.

In its first month with Wellhub, Upgrade reached a subscription rate of over 25%, a strong early sign that team members were ready for wellbeing support that feels personal, flexible, and easy to use.

That early engagement points to something important: employees are not just looking for more benefits. They are looking for benefits that fit into their real lives.

With Wellhub, team members can choose the subscription tier that works best for them and explore resources based on their own goals, routines, and preferences. For some, that might mean trying a new fitness class. For others, it could mean using mindfulness, nutrition, sleep, or emotional wellbeing tools. And for employees using the free tier, it can be a simple way to get familiar with the platform and discover what is available.

That flexibility has been a key part of the launch.

More choice, less friction

One of the strongest themes in employee feedback has been convenience.

Team members are seeing the value of bringing multiple wellbeing apps, memberships, and activities into one place. For some, that also means reducing the cost and complexity of managing separate subscriptions.

One Upgrade team member shared:

“A huge shout-out to Upgrade for offering the Wellhub benefit! I’ve been able to save money by consolidating all my fitness activities, as I canceled my previous separate memberships and classes. With the Bronze package, I now pay for everything in one go, which includes On Boxing, Muay Thai, weekly rock climbing, and weekly Judo sessions. I’m absolutely loving my post-work weekdays!”

For Upgrade, this kind of feedback reflects the real-life value of the partnership. Wellhub is not only expanding access to wellbeing resources. It is helping employees make wellbeing easier to act on, in ways that feel useful and personal to them.

Helping employees take ownership of their wellbeing

As the partnership continues, Upgrade’s goal is clear: to empower team members to take ownership of their wellbeing.

That means supporting different needs, different goals, and different starting points. It means making space for physical fitness, emotional wellbeing, mindfulness, nutrition, sleep, financial wellness, and healthy habits. And it means giving people more choice in how they care for themselves.

“We hope Wellhub empowers our team members to take ownership of their wellbeing and gives them the tools they need to thrive in all aspects of their lives,” said April Bacsafra, Program Manager, Employee Engagement at Upgrade.

With a strong first month and a culture already rooted in care, Upgrade is building on its wellbeing foundation with a benefit employees are actively choosing.

Because when wellbeing fits real life, people show up.