Wellhub Rings in 2025 With a New Year's Resolution for the Global Workforce: Wellness Your Way

New York, NY – January 9, 2025 – As millions of people make New Year's resolutions to improve their health and wellness, Wellhub is offering businesses a breakthrough solution to support employee wellbeing and combat resolution fatigue. Based on a recent survey of Wellhub users, employees are prioritizing their holistic health in 2025, with 75% reporting an emphasis on physical health, 52% on mental wellbeing, and 46% on nutrition. 

The challenge is clear: traditional, legacy wellness benefits and stand alone point solutions often result in low employee enrollment and quick abandonment. On top of that, as work stress intensifies, 88% of employees say wellbeing support is as important to them as their salary, yet many feel employers are falling short. Research shows companies which offer holistic wellbeing benefits that meet the diverse needs of their employees and have C-suite participation in these programs see much higher engagement and ROI. 

"New Year's resolutions often fail because they lack sustained support and engagement," said Cesar Carvalho, CEO and Co-Founder, Wellhub. "As HR leaders seek more meaningful ways to support employee health, Wellhub provides the data and tools to make wellness programs truly impactful. We are committed to reversing the trend of abandoned resolutions and creating sustainable health initiatives that benefit both employees and organizations.”

Wellhub provides companies and their employees wellness plans for fitness, mindfulness, therapy, nutrition, and sleep, all included in one subscription. As 2025 begins, so too will Wellhub’s “Wellness Your Way” campaign. This creative campaign will celebrate the incredible cost savings and variety of fitness and wellness options available to millions of eligible employees in every Wellhub plan. The campaign will begin in January, which is the time when many people set their New Year's resolution goals; Wellhub hopes the campaign energizes and encourages employees to find the plan with the perfect combination of price and partners that helps them achieve their goals for 2024. 

Coinciding with the company ringing the Nasdaq Closing Bell as part of its Wellness Week, Wellhub is sharing its 2024 ecosystem highlights, which include:

Increased Employee Engagement: One Million New Subscribers

• More than one million new employee subscribers signed up for Wellhub plans in 2024, bringing the company’s total subscribers to more than 3.5 million employees.
• Wellhub employee subscribers more than doubled their usage of the platform, generating over 600 million check-ins, up from 400 million at the start of 2024. A check-in is any activity a user takes on the Wellhub platform, such as visiting a gym, attending a yoga class, doing a digital therapy session, tracking their nutrition, or using an app to monitor their sleep. 
• Wellhub now counts more than 22,000 corporate clients, including Aflac, ByteDance,  Northwell Health and Oracle. 

Wellness Partner Network Growth: 15,000 New Partners

• Wellhub’s global wellness partner network grew 30% in 2024, from 50,000 to 65,000 total partners. This includes 60,000+ gyms and studios, 14,000+ classes, 3,400+ virtual personal trainers and 80 wellness apps for mindfulness, nutrition and sleep. 
• New partners added included Apple Fitness+, Asana Rebel, Camp Gladiator, I Am Sober and Rise Science, which join existing partners Barry’s, Club Pilates, Headspace, Meditopia, MyFitnessPal, Life Time, Orangetheory Fitness, SoulCycle and many more.
• The most popular global fitness activities on the Wellhub platform in 2024 were strength training, pilates, combat sports, dance, aquatics, yoga and cycling.
• Wellhub is fueling success for its wellness partners, helping them drive incremental growth by being their trusted corporate sales channel. Payments to partners have grown by 75% annually since 2021. 

New Product Innovations Deliver Personalized Wellness

• Wellhub has introduced new products and features to enhance user experience and provide personalized wellness solutions for companies and their employees. These include:
  • Wellhub Challenges (Beta): A new way for companies to set up, personalize, and track the progress of group challenges available to all employees. The gamified challenges keep the competition fun, friendly and motivating for everyone, where employees can move towards reaching a common company or team goal. 
  • Global Digital Plan: A new, free digital plan offering comprehensive wellbeing support for a company’s entire workforce, anywhere in the world.
  • New Wellness Coaching: Every employee can access personal, 1-on-1 virtual coaching that serves their needs with personalized plans to guide them along their  wellbeing journeys.
  • Wellhub for Companies HR Dashboard: A single place for companies to manage enrollment, monitor usage, and measure results. With ready-made promotional assets, it’s quick and easy to launch internal marketing campaigns designed to drive enrollment and engagement. 

The Wellhub Effect: A Win-Win-Win for All Stakeholders
By fostering collaboration and connection between corporations, their employees, and wellness providers, Wellhub is creating a healthier, more productive, and more engaged workforce, while simultaneously driving business growth for its partners.

About Wellhub
Wellhub (formerly Gympass) is a corporate wellness platform that connects employees to the best partners for fitness, mindfulness, therapy, nutrition, and sleep, all included in one subscription designed to cost less than each individual partner. More than 22,000 companies in 11 countries use Wellhub to give their millions of employees access to best-in-class corporate wellbeing programs that are proven to drive widespread employee adoption and engagement. With Wellhub, employees can check-in with their wellbeing every day. The result is better productivity, higher retention, and lower healthcare costs. This is the Wellhub Effect. Become a wellness company today.